NINE INCH NAILS' Fan-Friendly Ticket Strategy

April 29, 2008

Billboard.com reports: In a move meant to get fans into premium seats and bypass ticket brokers and scalpers, NINE INCH NAILS has reserved tickets to each of its upcoming summer tour dates for registered users of its Web site, NIN.com.

The limited allotment of tickets will be made available through online pre-sales only to users registered under their legal names on NIN.com. Tickets acquired through these pre-sales will be marked with the purchaser's name and will have to be picked up at the appropriate venue on the date of the event. A valid government-issued ID matching the name printed on the ticket will be required for entrance.

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